The international tour of The Queen of Flow signals a new chapter in the evolution of Latin American content, showcasing how a story can evolve into a powerful intellectual property capable of transcending formats and borders. As the first Colombian series to expand at this scale through a global concert tour, the project reinforces the long-term value of its IP, extending its lifecycle while unlocking new avenues for audience engagement and revenue generation beyond traditional consumption.
Spain marked the launchpad of this global tour, which will continue across Latin America and additional territories, bringing one of the most successful Spanish-language franchises to live stages around the world.
Following two sold-out shows and an electrifying atmosphere, The Queen of Flow in Concert wrapped its opening performances in Alicante and Granada, officially kicking off an international run already drawing thousands of fans. Taking the stage were Carlos Torres (Charly Flow), María José Vargas (Young Yeimy), Juan Manuel Restrepo (Charly Flow / Pez Koi), Juan Palau (Drama Key), Kevin Bury (Cris Vega), and Jay Torres (Yoni Trejos), delivering high-energy performances of the music and characters that captivated millions of viewers worldwide.
Lisette Osorio, VP of International Sales at Caracol TV, stated:
“Today, after nearly a year, we are bringing The Queen of Flow back on its global tour and celebrating its opening shows in Spain. The Queen of Flow is a property that goes far beyond the screen. Being here and witnessing thousands of fans singing along to every song, connecting with the characters, and embracing this story is proof that strong brands can truly transcend formats and borders.
This tour demonstrates how content can evolve, creating new audience experiences while unlocking business opportunities beyond traditional consumption. It also reinforces the value of scripted storytelling and compelling narratives: regardless of platform or distribution model, great content will always find a way to connect with audiences.”
